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yDomestic Reportsz
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A5. Flexible marketing strategy @@@@@@
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T. K. (Tokyo
branch), Dec.2010 |
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| Recently, the crushing equipment
market has begun to change significantly, as
Japanese government rolled out a new slogan of
"from concrete to people". On the other
hand, the construction investment also fell down to
its lowest -level in the past 38 years, plus, safety,
environmental protection and energy conservation are
more required. |
| Under this background, the
marketing strategy must be flexible enough to adapt to
the new different market situations. For our company,
we should consider all aspects including speed, cost,
new product development and marketing perspective,
take full advantages of our strength such as
medium-sized crawler-mounted crushers, steel slag
crushing technology, etc, try out best to make more
Nakayama fans. |
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